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Sony 50" BRAVIA XR X90J 4K HDR Full Array Local Dimming 120Hz Google TV (XR50X90J)
Model #: XR50X90J|Manufacturer#: 13158323|UPC #: 027242921924

Everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™.

*Quantities are limited on this item.
Please check with your local store for availability.

$1,198

Save More! Pick Up In Store*
Save More! Pick Up In Store*
Bonus 2 Year Warranty on TVs
Bonus 2 Year Warranty on TVs*
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60 Day Lowest Price Guarantee*
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15% Price Beat Guarantee*
Final Clearance
Available for in-store pickup only at these locations
  • Vancouver, BC. 1672 SE Marine Drive. 604-718-6434(1 instock)

12 Equal Monthly Payments, 0% Interest.
*Estimate $111 /month + taxes. Learn More


Bonus 2 Year Warranty On This Television



Visions Electronics Rewards members receive an additional year of warranty on this television from date of purchase up to a maximum of 2 years.

For more information about this warranty and the additional benefits of becoming a Rewards Member, please visit our Rewards sign-up page by CLICKING HERE.




Processor

Introducing the world’s first TVs with cognitive intelligence1

See how real your entertainment becomes and experience immersive depth and lifelike picture quality, powered by Sony’s all-new Cognitive Processor XR™. Revolutionary TV processing technology delivers enhanced contrast with detailed blacks and natural colours. Hundreds of thousands of individual on-screen elements are processed and remastered in the blink of an eye, boosting colour, contrast, and clarity, bringing astounding realism to your content.

Colour

Billions of accurate colours and precise textures

See colours that are natural and beautiful to the human eye. The Cognitive Processor XR™ enables Sony BRAVIA XR™ TVs to access billions of accurate colours and reproduce each shade with the subtle differences seen in the real world. XR TRILUMINOS™ Pro further enhances the range of hues and saturation allowing for extremely precise details within textures and ensuring skin tones look completely natural, as seen with the same accuracy as the human eye.

Contrast

Real life depth with deep blacks and intense brightness

Experience real-life depth and detail with the deep blacks and intense brightness of Full Array LED and XR Contrast Booster 5, powered by the Cognitive Processor XR™. By controlling brightness in sections of the screen independently, Full Array LED balances light output to ensure scenes are full of breathtaking contrast. XR Contrast Booster 5 further enhances contrast to feel more true-to-life by maximizing peak brightness and precisely controlling black levels – no more details overwhelmed by shadow or lost in blown-out highlights.

Google TV

The entertainment you love. With help from Google

See 400,000+ movies and TV episodes all in one place. Google TV brings your favourite content from across your apps and subscriptions and organizes them just for you. Searching is easy – just ask Google. Press the Google Assistant button on your remote and just say “find action movies” or “show me sci-fi adventure TV shows” to search across your favourite apps.2

BRAVIA CORE™

Bring the cinematic experience home, enjoy included movies with BRAVIA CORE™

With BRAVIA CORE™, enjoy the latest Sony Picture Entertainment (SPE) titles and the largest IMAX Enhanced collection. Use the included BRAVIA CORE credits to choose from hundreds of latest release movies to redeem. In addition, you are subscribed to an amazing selection of movies to stream anytime and as many times as you like.3 BRAVIA CORE is the first in the industry to feature Pure Stream™ technology, achieving near lossless 4K UHD Blu-ray equivalent quality with streaming up to 80 Mbps delivering stunning visuals and expressive sound quality.4

Gaming

Engineered for next-gen gaming

Take your gaming to the next level with BRAVIA XR HDMI 2.1 enabled TVs and feel the action all around you with responsive and blur-free picture quality. With 4K/120Hz you’ll achieve increased frame rate significantly benefiting high-performance 4K gaming. And, the dedicated BRAVIA Game Mode enables reduced input lag and optimized performance in every frame. Get the ultimate next-gen gaming experience with Sony BRAVIA XR TVs.5

Motion

Intelligent motion processing for fast-moving, blur-free scenes

Watching sports and action-packed movies just got a whole lot better. The Cognitive Processor XR™ with XR Motion Clarity™ cross-analyzes and precisely controls the action in every scene to ensure pictures quality stays smooth, bright, and clear with no blur.

Upscaling

Bring back lost texture and detail, the intelligent way

Whatever the content or source, you’ll enjoy entertainment close to 4K resolution with XR 4K Upscaling. Powered by the Cognitive Processor XR™, XR 4K Upscaling accesses a vast amount of data, intelligently recreating lost textures and detail for a real-world picture. See the life-like features in people’s faces, identify every blade of grass, and marvel in the precise texture of buildings and scenery.6

Enhanced Audio

Sound and picture in perfect harmony

An audio experience that matches how we sense the world. Acoustic Multi-Audio™ includes two sound positioning tweeters on the sides of the TV, elevating the soundstage and enabling sound to follow the action for a truly immersive experience. Hear sound more clearly and accurately in whatever you're watching.

Enhanced Entertainment

Enjoy immersive and engaging cinematic content as the creator intended

High Dynamic Range (HDR)7 picture is the way TV was always meant to be watched. Ultra-high resolution and HDR video content combine to bring dazzling detail, colour and contrast to everything you watch, while keeping a far wider range of brightness. Dolby Vision™ brings scenes to life with striking highlights, deeper blacks and vibrant colours.8 IMAX Enhanced™ content brings the immersive entertainment experience into the home and is digitally remastered to provide sharper images and more powerful sound—just as the creator intended.9 Netflix Calibrated Mode was specially developed to enjoy Netflix original content and reproduce picture quality as brilliant as the studio evaluation monitor, faithfully reproducing the creator's intent and vision.10 Whichever format, Sony TVs deliver picture-perfect reality, creating an immersive and engaging cinematic experience.

Google Assistant

Watch what you love, control it with your voice

Your TV is now more helpful than ever. Use your voice to find movies, stream apps, play music and control the TV. Ask Google to find a specific title, search by genre, or get personalized recommendations on what to watch by saying, "what should I watch?" Even get answers on screen, control smart home devices, and more. Press the Google Assistant button the remote to get started.2

Content Streaming Apps

All your favourite streaming apps in one place

Sony TVs with Google TV give you access to all your favourite streaming apps in one place. Including Netflix, Amazon Prime Video, Disney+, YouTube, the Apple TV app, and many more. Get access to all your favourite movies and TV shows in a simple, easy to navigate interface and use Google Assistant to quickly find new content to watch.2

Apple AirPlay

Works with AirPlay 2

With Apple AirPlay 2, you can share pictures, video or audio to your television right from your iPhone, iPad or Mac. Watch movies and shows from your favourite apps and the Apple TV app, or even Safari. Share your photos with everyone in the room.11


1 As of 11/18/20, Cognitive Processor XR cross-analyses multiple picture elements combined with focal points; recreating human perspective. Verified by Strategy Analytics.

2 User must connect to a Google account to use certain advertised features, including voice to activate linked apps, install software, certain apps and operating software during setup. User may opt out and use basic TV operation that does not include certain advertised features such as Google and third-party apps. Wireless connectivity requires 802.11 home network (802.11n recommended). Network services, content, operating system and software of this product may be subject to separate or third-party terms and conditions and changed, interrupted or discontinued at any time and may require fees, registration and credit card information. Apps must be compatible with TV. App availability varies by region and device. Upon opt in, Google Terms of Service (http://www.google.com/policies/terms/) and Privacy Policy (http://www.google.com/policies/privacy/) apply to use of this TV.

3 Number of titles, credits & redemption/viewing period & selection differ per TV model & subject to change. For full details visit https://www.sony.com/electronics/bravia-core. BRAVIA CORE streaming membership reqd. Network services, content, and operating system and software of product may be subject to separate or third-party terms and conditions and changed, interrupted or discontinued at any time and may require fees, registration and credit card information. For BRAVIA CORE Terms of Service visit https://www.sony.com/electronics/bravia-core.

4 User must setup broadband network environment. By default, Pure Stream setting is turned OFF and must be turned ON in BRAVIA CORE settings. BRAVIA CORE offers streaming between 30Mbps-80Mbps once user turns ON Pure Stream. To access Pure Stream at 30Mbps, user must have a minimum internet speed of 43Mbps over Wi-Fi. To access highest quality Pure Stream available at 80Mbps user must have minimum internet speed of 115Mbps over Wi-Fi. Subject to user’s network operator’s video streaming restrictions, BRAVIA CORE automatically selects the best bitrate as following with adaptive streaming functionality based on the internet speed available.

5 4K: 3,840 x 2,160 pixels. Game title supporting 4K/120fps required.

6 4K: 3,840 x 2,160 pixels. Upscaled, simulated and enhanced 4K images will vary based on source content.

7 Requires HDR compatible content from supported streaming services or HDR compatible content device connected via HDMI input (sold separately).

8 Dolby Vision content compatible with streaming services or compatible content device connected via HDMI input (sold separately).

9 IMAX Enhanced content enables full IMAX Enhanced experience with compatible streaming services such as Fandango Now (US only) and BRAVIA CORE, or compatible content device connected via HDMI input (sold separately).

10 Netflix streaming membership required. 4K Ultra HD availability subject to your Netflix subscription plan, internet service, device capabilities, and content availability. www.netflix.com/termsofuse

11 This Sony TV is compatible with AirPlay 2 and HomeKit. iOS 12.2 or later or macOS 10.14.4 or later is required. Apple ID account required. Subscriptions may be required to access certain content.

12 SU-WL855 wall-mount bracket is available for select Sony OLED and LED models ranging from 55” class to 77” class. TV and wall mount system sold separately. Hardware included with wall-mount bracket.

© 2021 Sony Electronics Inc. All rights reserved. Reproduction in whole or in part without written permission is prohibited.

Sony, BRAVIA, BRAVIA XR, Cognitive Processor XR, XR Triluminos Pro, XR Motion Clarity, BRAVIA CORE, and the Sony logo are trademarks of Sony Corporation. Google, Google TV and related logos are trademarks of Google LLC. All other trademarks are trademarks of their respective owners. Features and specifications are subject to change without notice. Screen images simulated.


Screen Size (Televisions)50"
Screen TypeFull Array Backlight
Display Resolution 3840 x 2160
Smart TVGoogle TV
3D CapableNo
Game Mode (Televisions)Information Not Available
Dimming TechnologyLocal Dimming
Video UpscalingUp to 4K
Refresh Rate (Televisions)120Hz
Viewing Angle (Televisions)178(89/89) degree
Tuner (Televisions)Digital: ATSC / ATSC 3.0
Picture ModesVivid / Standard / Cinema / IMAX Enhanced / Game / Graphics / Photo / Custom / Dolby Vision Bright / Dolby Vision Dark / Netflix calibrated
Speakers (Televisions)2 Channel
Speaker Power Output10 Watts x2
Audio Enhancement (Televisions)Standard, Dialog, Cinema, Music, Sports, Dolby Audio
HDMI Input(s)4
MHL® CompatibleNone
Component Video Input(s)None
Composite Video Input(s)1
RF Inputs (Televisions)1
VGA Input(s)None
Headphone / Line Output(s)1
Optical Digital Audio Output1
USB Port(s)2
IR Extender PortNone
Ethernet Port(s)1
RS-232C Port1
Wi-Fi / Bluetooth ConnectivityWi-Fi + Bluetooth
Smart TV FeaturesApps
Bezel Colour (Televisions)Black
Pedestal Stand (Televisions)Included
VESA Mounting Compliant200mm x 200mm (8" x 8")
HDMI-CECYes
HDCP ComplianceHDCP 2.3 (for HDMI™ 1/2/3/4)
DLNA CertifiedInformation Not Available
Energy EfficientPower Saving Functions
• Sony BRAVIA XR X90J TV
• Table-top stand
• AC power cord
• Voice remote control
• Batteries for the remote
• Quick setup guide
• Operating instructions
  • Product Parts Warranty: 2 Years (1st Year From Manufacturer and Bonus 2nd Year From Visions for Rewards Members)
  • Product Labour Warranty: 2 Years (1st Year From Manufacturer and Bonus 2nd Year From Visions for Rewards Members)

Product

Width:44.06 inches
Height:25.55 inches
Depth:2.76 inches
Weight:29.80 pounds

With Stand

Width:44.06 inches
Height:28.15 inches
Depth:11.26 inches
Weight:31.10 pounds

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