iPhone 12
Blast past fast.
5G speed. A14 Bionic, the fastest chip in a smartphone.
An edge-to-edge OLED display. Ceramic Shield with four times better drop performance. And Night mode on every camera. iPhone 12 has it all — in two perfect sizes.
Big News.
The iPhone 12 is 11% thinner 15% smaller 16% lighter than iPhone 11.
The world's smallest, thinnest, lightest 5G phone.
Ceramic Shield. Materially stronger.
iPhone already had the toughest glass in a smartphone. So to dramatically increase the durability of iPhone 12, Apple had to introduce an all-new material.
Nanoscale ceramic crystals
Enter Ceramic Shield. It's made by introducing nano-ceramic crystals — which are actually harder than most metals — into glass. Sounds simple, but it's incredibly difficult because ceramic isn't transparent. By controlling the type of crystals and degree of crystallinity, Apple developed an exclusive formula that maximizes the toughness of the ceramic while remaining optically clear. This was the breakthrough that made Ceramic Shield ideally suited for the display. It's a first in any smartphone, and it's tougher than any smartphone glass.
Dual ion-exchange process
Tough is great, but Apple also wanted to make it scratch-resistant. So, using the same dual ion-exchange process they use on the back glass, they protect against nicks, scratches and everyday wear and tear.
4x better drop performance2
Beyond Ceramic Shield, there's one more thing that contributes to the durability of the front cover. It sits flush to the edge of the phone, which helps protect it even more. Altogether, they've quadrupled the drop performance — the largest year-over-year improvement ever for iPhone.
H2OK
Even better spill and splash resistance3
5G speed
OMGGGGG.
5G on iPhone is superfast. So you can download movies on the fly. Stream higher-quality video. Or FaceTime in HD over cellular. With lots less lag. And you can do it in more places, because iPhone 12 has the broadest 5G coverage worldwide.4
There's 5G.
Then there's 5G on iPhone.
Apple didn't just want to bring 5G to iPhone 12, we wanted to deliver the best 5G experience possible, without compromise. So they had to do things a little differently.
Designing iPhone for 5G
Apple engineered custom antennas and radio components for high sensitivity and incredible efficiency. Then gave iPhone 12 the most 5G bands of any smartphone, so you'll get 5G in more places.
Software optimization
Apple looked at their entire software stack — from applications to system level frameworks — and optimized it to take advantage of 5G. For example, many apps will benefit from 5G without using additional power.
Conserves battery life with Smart Data mode
5G on iPhone isn't just faster, it's smarter, too. When your iPhone doesn't need 5G speeds, like when it's making updates in the background, it automatically uses LTE to save battery life. But as soon as speed does matter — if you're downloading a season of your favorite show — iPhone 12 jumps to 5G. Of course, you can also choose to use 5G whenever it's available.
This is just the beginning
Apple also teamed up with carriers and performed extensive engineering and testing to optimize 5G networks. So far, they've seen amazing real-world speeds, along with improved call quality, battery life and coverage around the world. This is 5G, iPhone style.
A14
A14 Bionic is the fastest chip in a smartphone. And it pushes what's possible. Like crunching trillions of operations on the Neural Engine. Or shooting in Dolby Vision — even pro movie cameras can't do that. It's superefficient for great battery life. And it's ahead of its time, prepared to power pretty much anything that comes next.
Same chip as iPhone 12 Pro.
Super Retina XDR display
Behold OLED.
Vastly more contrast. Incredible colour accuracy. A huge jump in pixel density.5 Wow. Just wow. OLED delivers brighter brights, darker blacks and higher resolution for everything you look at. This is the best iPhone display Apple has ever made, and it goes all the way to the edge.
The brilliant leap from LCD to OLED.
iPhone 12 has all kinds of powerful new features — like 4K Dolby Vision video recording and super detailed HDR photos — that require an advanced screen to experience fully. So they gave it our best: the Super Retina XDR display.
1200 nits HDR brightness, 2,000,000:1 contrast ratio
Unlike LCDs that use a backlight to illuminate all the pixels at once, OLED pixels each emit their own light. They can be completely turned off to produce true blacks, or light up all the way to 1200 nits for HDR content. That’s how you get a 2,000,000:1 contrast ratio. The difference is dramatic.
Brighter brights, darker blacks
Texts and emails are noticeably sharper. All your photos and videos — even old favourites — will look more true to life than ever. And things like fire explosions and intergalactic battles in movies are hyper detailed, super bright and deeply dark in all the right places.
Dual-camera system
Welcome to the dark side.
Both the Wide and Ultra Wide cameras now have Night mode — and it's better than ever at capturing incredible low-light shots. The new Wide camera brings in 27 percent more light. So whether you take photos by day or by moonlight, you'll get a level of detail and colour that wasn't possible before.
Night mode senses when light is low and kicks in automatically, maintaining clarity while capturing beautiful vibrant colour. All you have to do is start snapping.
Deep Fusion, in mid to low light, analyzes multiple exposures to maximize detail. Check out the texture in the wood, fabric and crystal. And the Ultra Wide gets you a heroic perspective.
Smart HDR 3 balances the elements in a shot, bringing out detail in the subject and trees while retaining the rich colour of the sky — even at high noon.
Face it.
Nothing beats Portrait mode.
Portrait mode is even better at artfully blurring the background to put all the focus on your subject. Lovely, isn't it?
Take great photos even further by choosing from six creative lighting effects, like High‑Key Light Mono, Natural Light and Studio Light.
Video Lowlights. Camera. Action.
How do you improve on the highest-quality video in a smartphone? Make it even better in low light — a full 27 percent better. That means no hour is off limits for more beautifully detailed video. Then there's Night mode Time-lapse. Just prop up your iPhone and let the light trails begin.
And boom.
You own a film studio.
Now you can record 4K HDR video with Dolby Vision. Edit in Photos or iMovie. Then zap it to your TV using AirPlay
6 to see all that colour and detail. It's a start-to-finish cinematic experience — found only on iPhone. Which comes in handy when your dog does something adorable.
Cinematic
is now automatic.
Until now, Dolby Vision was for movies and TV shows from Hollywood studios. Now you can shoot, edit and playback in Dolby Vision on your iPhone. No other smartphone can do that. (Actually, not even movie industry cameras can do that.)
60x more colours with 10‑bit video recording
Getting Dolby Vision on iPhone was a two‑step process. First Apple jumped from 8‑ to 10‑bit HDR video, so iPhone now captures an amazing 700 million colours. Then they layered on the ability to record in Dolby Vision, which makes every frame look more true to life.
Real‑time Dolby Vision capture
Right now, professional filmmakers add Dolby Vision to the movie after it's been shot, using pro computers in editing studios. The challenge was to put this huge workflow into your pocket. So working with Dolby, Apple created a whole new way to record Dolby Vision frame by frame, as you go.
Dolby Vision editing on a smartphone
Easily edit your Dolby Vision videos in Photos, iMovie or Clips right on your iPhone, right after you shoot. Instant masterpiece.
Start to finish in Dolby Vision
iPhone 12, with its insanely fast chip, lets you shoot 4K Dolby Vision video up to 30 fps. Edit easily in all the ways you're used to. And blast it to your TV with a tap using AirPlay.6 It's an amazing experience that can't be found on any other phone.
Night mode selfies
You look amazing in the dark.
Nighttime is the right time for a selfie. Because Night mode and a slew of other great features are now on the front camera. Like Deep Fusion, Smart HDR 3, Dolby Vision recording and more. Bring on the night.
MagSafe accessories
Everything just clicks.
Beautifully stackable.
Snap on a new MagSafe case, wallet or both. (Fear not, the wallet is shielded so it's safe for credit cards.)
Accessories sold separately.
Turbo chargeable.
Magnets align themselves perfectly every time for faster wireless charging.
iOs 14
Get right to the good stuff.
iOS 14 is packed with shortcuts that get you just what you want, right when you want it.
Pinned conversations in Messages put the people you talk to most right at the top of the list.
Widgets have been redesigned to serve up info you want at a glance - right on your Home Screen.
App Clips let you use a small part of an app to quickly do things like pay for parking or order takeout.
Privacy is built in.
iPhone is designed to protect your information. Face ID data doesn't leave your iPhone and is never backed up to iCloud or anywhere else. iOS shows you an app's privacy practices before you download it. When you use Apple Pay, your card number isn't shared with merchants. And the list goes on.
Apple reduced their carbon footprint. By thinking inside the box.
Across the iPhone family, Apple is removing the power adapter and EarPods that often go unused but including the fast-charging USB‑C to Lightning cable that most people need. That shrinks packaging, and more boxes per shipment means fewer shipments overall. They're also transitioning their manufacturing partners to renewable energy. Altogether, this eliminates over 2 million metric tons of carbon emissions annually.
Carbon savings equal to 450,000 fewer cars on the road per year.
Even the little things are a big deal.
Best worldwide coverage
iPhone 12 has up to 20 5G bands and up to 32 LTE bands — more than any other smartphone — for the most extensive coverage around the world.4
Augmented reality
The power of A14 Bionic brings the latest AR experiences to life. Explore ancient relics, dissect a frog — even try out a new couch with AR Quick Look.
More shots, less lag
Snapping shots quickly? iPhone intelligently adapts, speeding up processing so you can capture all the action.
Have two numbers
Dual SIM with eSIM lets you have both a personal number and a business number on the same iPhone.7
Spatial audio with Dolby Atmos
Sound moves around you in 3D space, so you feel like you're inside the action.
Recycled rare earth in magnets
iPhone 12 uses 100% recycled rare earth elements in all magnets, including those in the MagSafe accessories.
1. The displays have rounded corners. When measured as a rectangle, the screen is 5.42 inches (iPhone 12 mini), 6.06 inches (iPhone 12, iPhone 12 Pro) or 6.68 inches (iPhone 12 Pro Max) diagonally. Actual viewable area is less.
2. Claim based on iPhone 12 Ceramic Shield front compared with previous-generation iPhone.
3. iPhone 12 and iPhone 12 mini are splash-, water- and dust-resistant, and were tested under controlled laboratory conditions with a rating of IP68 under IEC standard 60529 (maximum depth of 6 metres up to 30 minutes). Splash, water and dust resistance are not permanent conditions, and resistance might decrease as a result of normal wear. Do not attempt to charge a wet iPhone; refer to the user guide for cleaning and drying instructions. Liquid damage not covered under warranty.
4. Data plan required. 5G and LTE are available in select markets and through select carriers. Speeds vary by site conditions and carrier. For details on 5G and LTE support, contact your carrier and see apple.com/ca/iphone/cellular.
5. iPhone 12 compared with iPhone 11.
6. Requires an Apple TV or AirPlay-enabled TV.
7. Use of eSIM requires a wireless service plan (which may include restrictions on switching service providers and roaming, even after contract expiration). Not all carriers support eSIM. Use of eSIM in iPhone may be disabled when purchased from some carriers. See your carrier for details. To learn more, visit support.apple.com/en-ca/HT209044.