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LG 77" CX OLED Smart TV with ThinQ AI and a9 Gen 3 AI Processor (OLED77CX)
Model #: OLED77CX|Manufacturer#: OLED77CXPUA.ACC|UPC #: 719192637177

Once you've seen LG OLED TV with your own eyes, you'll understand. Millions of OLED pixels emit their own light independently and can be completely turned off. This unveils perfect black, over a billion rich colours and infinite contrast.

*Quantities are limited on this item.
Please check with your local store for availability.

$5,498
Save $1500
Reg. $6,998.00

Sale Ends: 2021-03-04











Bonus 2 Year Warranty On This Television



Visions Electronics Rewards members receive an additional year of warranty on this television from date of purchase up to a maximum of 2 years.

For more information about this warranty and the additional benefits of becoming a Rewards Member, please visit our Rewards sign-up page by CLICKING HERE.



SELF-LIT LG OLED

See how OLED redefines picture quality

Once you've seen LG OLED TV with your own eyes, you'll understand. Millions of OLED pixels emit their own light independently and can be completely turned off. This unveils perfect black, over a billion rich colours and infinite contrast. From the gridiron to the iron throne, no detail goes unseen.



a9 Gen3 AI Processor 4K

AI processor directs 4K picture behind the scenes

Everything you see and hear is automatically made better, clearer, smoother, and more dynamic with our a9 Gen 3 AI Processor 4K1. You don’t have to do a thing. Our most advanced 4K processor does it for you with AI Picture Pro, AI Sound Pro, AI 4K Upscaling2, and the ability to help your TV evolve over time.



1. Comparing to previous model.
2. Image quality of upscaled content will vary based on the source resolution.

ThinQ AI

Intelligence to make life easier

LG OLED TVs think fast. Our advanced AI processors drive better1 picture and sound. AI powers webOS to offer personalized content recommendations. LG ThinQ AI technology and integrated voice assistants, like the Google Assistant and Amazon Alexa2, control compatible connected home devices with ease.



1. Compared to previous model.
2. Some features require 3rd party subscription or account.


True Cinema Experience

A leading name in cinematic sight and sound

Dolby ups the action, driving their best-in-class HDR format to new cinematic heights. Dolby Vision IQ* automatically adjusts picture settings depending on ambient lighting conditions and content genres. Dolby Atmos puts you in the middle of the action with multi-dimensional surround sound that seems to flow all around you.



*Dolby Vision is a trademark of Dolby Laboratories. Dolby, Dolby Atmos and the double-D symbol are registered trademarks of Dolby Laboratories.

FILMMAKER MODE

See the director's original vision

Film buffs can see what directors envisioned. Filmmaker Mode is a setting that respects the craft. It translates a director’s cinematic vision to your TV with automatic picture and processor settings.

*FILMMAKER MODE logo is a trademark of UHD Alliance, Inc.

Unlimited Entertainment

Housing all your entertainment

Dive into the wide variety of content available on the Apple TV app, Disney+, Netflix, and LG Channels. From the latest movies, TV shows, and documentaries, to live sports and more, find them all here in one place. Just sit back and enjoy.

*Apple, the Apple logo, and Apple TV are trademarks of Apple Inc., registered in the U.S. and other countries. Apple TV+ is a trademark of Apple Inc.
*2019 Disney and its related entities.


Ultimate Gaming Experience

G-Sync Compatible

NVIDIA G-SYNC Compatible

Experience immersive gaming like never before1 . Only OLED TVs with NVIDIA G-SYNC2 compatibility can provide the exceptional picture quality of perfect black and intense colours combined with smooth gameplay to take gaming to new heights.

1. Compare to previous LG model.
2. NVIDIA G-SYNC compatible with RTX 20 and GTX 16 graphics card series.


HDMI 2.1

HDMI speeds are faster than ever

LG OLED TVs feature the latest HDMI1 ports and eARC, supporting wider bandwidth for higher frame rates for sports and gaming. Gain a gaming advantage with less input lag, auto low latency mode, enhanced responsiveness and Variable Refresh Rate2.

1. 4K@120Hz, eARC (Enhanced Audio Return Channel), VRR (Variable Refresh Rate) and ALLM (Auto Low Latency Mode) with HDMI 2.1.
2. Excludes RX and WX models.


Fast Response Time

Watch your gaming advantage grow

Milliseconds make all the difference. LG OLED TVs cut response times to 1 millisecond* for action in real time. Crisp, fast motion. Crystal-clear detail. And a competitive gamer's dream come true.

*1ms response time is based on GtoG which means grey to grey. Based on internal testing standards and is subject to change according to the measurement environment or specific device conditions.

HGiG Mode

Turn up your HDR gaming experience

High Dynamic Range isn't just for movies. HDR gaming on LG TVs drop players right into the action for a new level of immersive gaming. LG has joined some of the biggest developers and tech companies in gaming to ensure unreal HDR gaming experience.

Complete Sports Experience

Sports Alert keeps you up to date on your teams

Sports fans have a new way to stay informed on LG TV. Sports Alert gives updates on your favourite teams, start times, and scores — even while you're watching other content. Easily switch to games without searching for the channel.

OLED Motion Pro

Fluid motion puts you in the moment

OLED Motion Pro is technology you see, but don't notice. It's LG's most advanced motion handling for fast movements in sports and action sequences. Kickoff returns look just as smooth at home as from 50-yard line seats and less stuttering to slow down the big car chase.

Bluetooth Surround Ready

Connect Bluetooth speakers

Connecting LG Bluetooth speakers for wireless surround sound has never been easier. Connect up to two speakers, including LG XBoom Speakers*, for a true surround sound experience – not a wire in sight.

*Connection with LG speakers is available now. Compatibility with other brand speakers will be available in early 2020 after a software update.

Full Luxury Experience

See a work of artistic design

Perfect lines. Bezel-less design. Impossibly thin. Flexible by nature. LG OLED TVs are designed, crafted, and engineered to put the spotlight on your content, yet complement your home's interior even when it's turned off.

  • Product Parts Warranty: 2 Years (1st Year From Manufacturer and Bonus 2nd Year From Visions for Rewards Members)
  • Product Labour Warranty: 2 Years (1st Year From Manufacturer and Bonus 2nd Year From Visions for Rewards Members)

Product

Width:67.80 inches
Height:39.10 inches
Depth:2.20 inches
Weight:58.90 pounds

With Stand

Width:67.80 inches
Height:40.30 inches
Depth:10.60 inches
Weight:79.10 pounds

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